24 March 2006

Conversation with Sam Whitmore on Blog Advertising, Endemic Creative & Editorial Decision-Making

From Sam Whitmore's Media Survey:

Leading bloggers need help selling ads, negotiating deals with bandwidth providers, and the list goes on. From a business standpoint, there’s a ton to do and no time to do it.

For a piece of the action, Federated Media Publishing (FM for short) is more than happy to ease bloggers’ pain. FM vice-president Chas Edwards, a sales veteran of TechTV and CNET Networks, explains. His words help clarify just how quickly “tech blogging” has become “tech publishing.”

Hear Chas in his own words on the SWMS Tech Media This Week (13:29) podcast, which is now posted.

Click here to listen to the conversation: Tech Media This Week podcast.


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